Shakespeare is a form of Reproduction Literacy because it was written by William Shakespear in the 1500's, and once the auto visual media was invented, people created movies of his famous writings.

A Short Video of William Shakespeare which has been read and taught from generation to generation. Once the creation of televsion was invented, people acted out his famous stories.

To the optimist, the glass is half full.

To the pessimist, the glass is half empty.

To the engineer, the glass is twice as big as it needs to be.

To the plumber, any liquid in the glass is potential income.
(With thanks to John Pettitt and Ed O'Connell)

An example of Reproduction Literacy of stating the same phrase but re-writing it to mean something different or new.

Architectural Design of Bridge Building Before any Reproduction Literacy consideration.....

The same location with Architectural re-design after construction thoughts of something new and improved!

Dashing through the snow
In a one horse open sleigh
O'er the fields we go
Laughing all the way
Bells on bob tails ring
Making spirits bright
What fun it is to laugh and sing
A sleighing song tonight

Dashing through the snow
on a pair of broken skis
screaming as I go
crashing into trees (ow ow ow)
the snow is turning red
I think I'm almost dead
will someone call an ambulance I need a hospital bed oh


Pre-existing sentences have been edited to create a new and humorous meaning

Taking an existing picture and....



....creating something "new"

Official Taylor Swift music video



Creative Duplication - Video has been edited to create a new work of art

Reproduction literacy is a type of digital literacy.
Digital literacy is the ability to understand and create information using digital technology.
Reproduction literacy is the ability to create new meanings by combining pre-existing information in any form of media - digital text, visuals, or audio.